[ Case study · Co-living · 22+ cities ]
A browsing-first website for India’s largest managed accommodation platform.
[ 01 — The problem ]
The website was Stanza’s main channel for discovery and booking, yet it behaved like a lead form. People had to share their details before seeing a single property, listings lacked the filters they actually search by, and most conversions still relied on sales calls and site visits.
[ 02 — The solution ]
A search-first homepage with map and list browsing, suggestions based on who the user is, and lifestyle filters — meals included, gender, Wi-Fi, near college, budget — on a scannable card layout. Built on 40+ user interviews and heatmaps, and backed by one UI guideline across web and mobile.
[ 03 — The numbers ]
